Masterclass | AI for Business Development

March 21, 6:00 PM (UTC)

 

Are you ready to delve into the dynamic world of Artificial Intelligence?

Join Professor René Bohnsack’s Online Masterclass on "AI for Business Development" to learn how to harness the transformative power of Artificial Intelligence (AI) in crafting innovative business development strategies. Gain insights from top founders and C-level executives on utilizing AI for operational excellence, marketing, sales, personalization, and customer service. Explore the dynamic interplay between AI and Human Intelligence (HI) and discover the concept of blended intelligence, showcasing effective combinations of AI and HI throughout various stages of product development. 

Professor René Bohnsack is the Academic Director of The Lisbon MBA from CATÓLICA-LISBON and an expert in the field of business model innovation, digital transformation, artificial intelligence and sustainable innovation. René Bohnsack has published his award-winning research in the leading international management and innovation journals and leads the Business Model Design Lab at CATÓLICA-LISBON.

 

Agenda | Thursday, March 21 | 6:00 - 7:00 PM (Lisbon Timezone)

6:00 PM – Introduction

6:10 PM – Masterclass

6:50 PM – Q&A

 

 

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